White-label SEO behind your brand
MG Lumeo is a white-label and reseller SEO partner for Dubai agencies, doing the SEO and AI-search work behind your brand while the client stays yours.
For Dubai studios and agencies that win the client but do not run search in-house.
White-label and reseller SEO, explained
White-label SEO is a fulfilment model: one agency does the SEO and AI-search work that another agency sells to its own client under its own brand. Reseller SEO is the same model, bought as an ongoing partner arrangement rather than a one-off project. For a Dubai agency, that means adding search services by outsourcing the delivery to MG Lumeo, not by hiring in-house.
How well it fits depends on the kind of work your studio already does.
Read the written non-solicit and the scope boundary before any work starts.
Book a partner callWhat the white-label SEO service includes
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01Technical SEO Crawl, indexing, speed, and site-health fixes on Shopify, WordPress, or custom-coded sites. See technical and on-page SEO.
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02On-page SEO Titles, headings, internal structure, and on-page content, matched to what the client sells. For online stores, see e-commerce SEO.
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03Content Search-led content built for information gain, not filler written to hit a word count.
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04Product feed and Answer Engine Optimization (AEO) Product-feed and AI-search work at the data layer AI systems read, so the client can appear inside AI answers. See AI search visibility.
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05Reporting under your brand Reporting delivered under your brand, in packages you pass to the client as your own.
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06Local SEO Local SEO where the client is a real local business with a real address.
How the white-label SEO process works
- 01DiscoveryWe audit the client site and its current search position, then agree the plan with you.
- 02StrategiseWe map the SEO and AI-search work to the client's goals and your margin, and set the reporting you will pass on.
- 03ExecuteWe do the technical, on-page, content, and product-feed work behind your brand.
- 04OptimiseWe measure, report under your brand, and adjust.
A named account lead is your single point of contact through all four steps.
How this differs from other white-label SEO providers
- Client protection: an NDA only, with no written non-solicit.MG Lumeo signs a written non-solicit before work starts.
- On results: guaranteed rankings, sold up front.The method, the measurement and the reporting, with no guaranteed rankings.
- AI-search: rarely offered, or listed in the menu only.Product-feed and AI-search work included in the delivery.
- Client ownership: varies by provider.The client relationship stays with your agency.
- Claims: volume stats and badges.Only what we can show.
Every row is a fact you can verify before you put your brand on our work.
Start with a sample white-label SEO audit on one client site, free and delivered under your brand.
Request a sample white-label auditYour client stays yours, in writing
- A written non-solicitWe agree in writing not to approach, market to, or take on your client directly, during the partnership and after it ends.
- What stays with youThe client relationship, the billing, your brand, and the account all stay with your agency.
- What MG Lumeo doesThe search delivery only, behind your brand. Nothing client-facing under our name.
- How your client hears from usThey do not. Every update reaches your client through you, under your brand.
We send the non-solicit before any work begins, so you can read the exact terms yourself.
Questions we get asked
An SEO reseller is an agency that buys SEO wholesale from another company and sells it to its own client under its own brand. The reseller owns the client and the price; the outsourcing partner does the work. It is common among Dubai agencies that do not run search in-house.
White-label SEO is priced wholesale: you pay a partner rate, set your own client packages and price, and keep the difference as your margin. The cost depends on scope, catalogue size, markets, and content volume. Work runs as a fixed-scope project or a monthly retainer. For a rate against your actual scope, book a pricing conversation.
No. The white-label SEO work is delivered under your brand, and every update reaches your client through you. MG Lumeo also signs a written non-solicit, so we do not approach or take on your client directly.
Yes. The reports and deliverables carry your brand, so you resell the SEO to your client as your own service. MG Lumeo stays behind your brand throughout, in Dubai and across the GCC.
Yes. We run a sample white-label SEO audit on one client site, delivered under your brand, free to start the conversation. It is a hands-on audit by a person, not a self-serve tool that only emails a score.
No. MG Lumeo does not guarantee rankings or AI citations, because no honest partner controls what a search engine or an AI system decides to show. We commit instead to the method, the measurement against a starting baseline and the reporting. In this market, a fast-results guarantee is the clearest red flag a buyer reads.
Yes. We track AI-search visibility and report it under your brand, including the honest nulls when a lever does not exist yet. That is Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO), measured. It sits alongside the core SEO work, not instead of it.
MG Lumeo is a Dubai agency founded in 2025, so instead of borrowed logos we show our working. You get a sample white-label audit on one client site under your brand, the written non-solicit before any work begins, and a named account lead on your account.
Add SEO and AI-search to your studio, with the boundary in writing.
A partner call is a scoped, no-pressure conversation. We share the written non-solicit first and scope one fixed-price first engagement.
Book a partner call